Graphic Design Student Project
The Client:
Mountain Junkie
The Brief:
'Design our annual corporate report, highlighting our attitude towards social responsibility'
The Solution:
The micro-site design is centred around the companies core values of empathy, integrity, innovation and responsibility. The site combines the professional and the playful. Hand-drawn elements were added to highlight the approachability and familiarity of the company. The regimented structure of the site and logo design gives a professional and trustworthy impression.
